Since the early 1990s, Campaign’s Agency of the Year awards has existed to recognize inspiring leadership, management excellence, outstanding business performance, and overall achievements in advertising and brand communications.  It is the only program to honor agency excellence at both a local and regional level. 

In 2020, having launched the Agency of the Year awards in both EMEA and the US, Campaign then launched a Global scheme, open to all individual agencies worldwide, with the same categories and judging criteria. Running alongside our local AOY schemes, the Globals now provide agencies with a chance to compete on a global stage. 

We hope you will join us for the in-person celebration on March 22, 2022, in New York City!

AGENDA + DRESS CODE

6pm: Cocktail Reception

7pm - 10pm: Dinner & Awards Presentation

Dress Code: Cocktail Attire

LOCATION

Edison Ballroom

240 W 47th St, New York, NY 10036 

Campaign US is pleased to announce Soyoung Kang, chief marketing officer of Eos Products, as the 2021 Agency of the Year Awards jury chair.

Kang oversees all strategy, planning and operations across marketing and e-commerce for the beauty brand. A truly multidisciplinary marketer, she has expanded Eos’ product pipeline, launched major brand campaigns and engineered DTC product drops for the brand. 

Under her direction, Eos has become one of the most forward-thinking brands on TikTok. The company launched a provocative shaving cream line called “Bless Your F#@%ing Cooch” inspired by a viral TikTok video from creator Carly Joy that sent products flying off the shelves. Quick-thinking campaigns like these have led Eos to grow its TikTok channel to more than 500,000 followers.

Kang has a rich history as a marketer. She was formerly SVP of brand at Bath & Body Works and held strategy roles at Victoria’s Secret and L Brands. But like any successful modern marketer, she has a diverse skill set stemming from her architecture background at MIT.

“It’s an incredible honor to join Alison Weissbrot and the Campaign US team as jury chair for the Agency of the Year Awards,” Kang said in a statement. “This past year brought many challenging circumstances for our industry, and yet with the vision and leadership of our agency partners, the work continues to push the boundaries on innovation, creativity and effectiveness. That’s something truly worthy of celebration.”

Soyoung Kang 

Chief marketing officer

Eos Products

In addition to the 7 Agency of The Year 'local' schemes (USA, UK/EMEA, Greater China, Japan & Korea, Australia & New Zealand, India, and SouthEast Asia) the newest addition to the AOTY family is our Global AOTY awards. Running alongside our local schemes, the Globals now provide individual agencies with a chance to compete on a global stage. The Globals are open to agencies of any size, shape or flavor, from a single office, boutique, specialist agency anywhere in the world, to a full agency network. Our jury will be judging your entries on the world-class quality of your achievements, not the scale of your enterprise.

For more information please visit our dedicated AOY Globals website.

QUESTIONS ABOUT THE EVENT?

Anna Naumoski

Senior Events Manager

E: anna.naumoski@haymarketmedia.com

QUESTIONS ABOUT SPONSORSHIP?

Rachel Barash

Senior Manager, Business Development

 E: rachel.barash@haymarketmedia.com